To quote wikipedia ‘Cyber Monday is a marketing term for the Monday after Black Friday, the Friday following Thanksgiving in the United States, created by companies to persuade people to shop online.’
This is also commonly known as the busiest day for shopping online for some reason cyber monday for the UK is deemed to be in alignment with the US. For the US it appears to be a proven fact that sales are at there peak probably in the main due to retailers offering crazy deals over a holiday weekend. As for the UK which is not a holiday weekend other than deals spreading across the atlantic and uk based retailers jumping on the deal bandwagon I cannot think of a reason why people would decide to suddenly shop on this day a month prior to christmas.
According to adobe US Cyber Monday online sales reached $1.98 billion, a 17% growth versus last year.
Australian retailers offering was dubbed ‘click frenzy‘ this in the media has now been dubbed as ‘click fail‘ due to servers not being able to handle the load.